Message from The Marketing Manager

Information about a product or service should be presented in a special format. Nowadays, advertisements have to compete with an abundance of other information to grab a consumer’s attention. To be effective, Information contained in an advertisement needs to strike a chord with a consumer.

The situation is reflected by the growing ideas of creative advertisements. Unfortunately, creative advertisements can prove useless if the space to visualize an idea is not available or if the ad is not placed strategically. To ensure maximum benefit, flexibility and support from media players is vital.

The Jakarta Post, a trusted advertisement media for more than 20 years, has incorporated a number of enhancements and improvements to enable its clients to effectively reach their specific target. We give our best to cater to the needs of conventional advertisements as well as creative ones.

With advertisers’ satisfaction in mind, and based on observation and analysis, we constantly create various advertisement products to meet a client’s needs. While retaining most of the special pages and sections, we have added others that will better meet your promotional requirements. We are confident that these products will be an effective tool for your communication needs so as to enable you to effectively reach your target market, the highly educated readers of The Jakarta Post, to promote your products, services as well as company image. Detailed information on the products is presented in this Media Kit 2006.

For a more integrated promotional program, we also have special packages combining print advertisements in The Jakarta Post newspaper and online advertising in www.thejakartapost.com. Special packages for classifieds ad are also available.

For 2006, we have made a few adjustments to the advertising rates as part of our continued effort to maintain and develop the quality and service of the newspaper to meet the needs of our advertisers and readers. All of this is intended to maintain The Jakarta Post as a reliable source of news and the most effective advertising media.

We hope our Media Kit 2006 will become a ready reference and help you decide on the most effective media for advertising, whether you opt for The Jakarta Post or our online www.thejakartapost.com.

We thank you for your valued cooperation and trust. We look forward to your continued support and cooperation for many years to come.

Yours truly,


Yulia Herawati
General Manager Marketing